The Singapore Blog Awards 2012

11 April 2012
The Singapore Blog Awards 2012
Deadline: 6 May 2012

Organised by, a bilingual news and interactive web portal by leading media group Singapore Press Holdings Ltd (SPH), the Singapore Blog Awards honour tireless "new age wordsmith" who devote much time and energy in maintaining informative, regularly updated and innovative blogs, often out of interest rather than for personal gains.

Stepping into Singapore Blog Awards’ fifth year, the award returns with a zest of quirky fun, as we instill the theme of “5uperBloggers, Attack!” into this magnificent annual event. In addition to a yummy-licious color bursting website, we will also be crowning 5 bloggers as our “SuperBloggers”, to specially recognize their loyal efforts in the blogosphere thus far. These 5 bloggers would be decided by the team after rounds of internal voting. Don’t forget to also keep a lookout for a series of exciting and fun Super Heroes themed events during this period!

This year, the Singapore Blog Awards returns with more exciting events and prizes. Other than a custom-made trophy designed by famous artist, Mr Tan Swie Hian, bloggers will also stand to win a trip to Macau, inclusive of air tickets and accommodation and other attractive prizes. In total, over $30,000 worth of prizes awaits participating bloggers including New iPad 4G, Panasonic cameras, and more. Participating bloggers will also receive exclusive invitations to sponsors' events such as movie premieres.

The ten main award categories retains nine from last years' list of categories, namely "Panasonic Eco Best Photography Blog", "Panasonic Eco Best Lifestyle Blog", "Panasonic Best Y-Bloggist", "Casio Sheen Best Fashion Blog", "Domino's Best Food Blog", "SOLD.SG Best What-The-Hell Blog", "Best Individual Blog", "Best Family Blog", and "Best Travel Blog". The newly added category, "Best Vlog", gives recognition to vloggers who are actively providing interesting new contents on video.

Adding to the excitement are fringe awards in partnership with Panasonic which are determined entirely by public voting. They are the "Panasonic Most Popular Local Celebrity Blog/Microblog" and "Panasonic Most Popular Overseas Celebrity Blog/Microblog". There will be no prizes given to the fringe award winners, but voters stand to win attractive prizes.

This year's Awards also see a whole new range of sponsored categories, specially catered to the growing community of niche bloggers. These include "Gmarket Best Online Shopping Blog", "Mary Chia Best Beauty Blog", and "ST701 Best Blogshop".

The main sponsors for Singapore Blog Awards 2012 are Panasonic, Casio Sheen, Macau Government Tourist Office, Domino’s Pizza, Gmarket, SOLD.SG, Singapore Flyer, Mary Chia and ST701. Other sponsors include Golden Village and Singapore Food Trail. Publicity partners are STOMP, PING.SG and Youth.SG. Venue partners are Singapore Flyer and Singapore Food Trail.

The Singapore Blog Awards is part of a series of events branded under Social Media Fiesta, an social media initiative


What is a blog?

Blogs can be defined as "frequently modified web pages in which dated entries are listed in reverse chronological sequence". A blog will typically consist of posts that are usually time-stamped, vary in length and frequency of updates, and are organised in reverse chronology so that readers always see the most recent post first.

Can I submit my blog for multiple categories?

Yes, you can submit your blog to compete in all the categories if you think it is relevant.

I have more than one blog, how many can I use to participate?

You can submit all your blogs to compete.

Why do I need to submit three blog entries URL to participate?

These three blog entries will be used as the most representative works from your blog in our judging round.

Can I take materials from the omy website and post them on my blog?

Yes you can. However, as it is the norm on the World Wide Web, please attribute the source of the photograph/material to

I think this award is very interesting, how can I help publicise it?

For a start, you can do so by telling all your friends about it and also write a blog entry about our blog awards. We will appreciate if you can post a side banner/bar as a permanent link to us. Sharing via social media networks like Facebook and Twitter is also strongly encouraged. In addition, you can write in to to request for more publicity material for distribution.

I will like to interact with the other bloggers, how can I do that?

You can join our omy Blog Club to get exclusive invitations to movie previews and various media events. You can also join our official Singapore Blog Awards Facebook fanpage or the Facebook fan page to chat and interact with other bloggers. If you are on twitter, add the hashtag #sba2012 to link up with the team and other bloggers.

How do I know if you have received my nomination/entry?

An acknowledgement email once we received your nomination/entry.
Why do you need our personal particulars when we send in our vote/blog entries?

This is for verification to prevent repeated votes (for fairness). Also, we need to contact you if you win the prizes.

Is it compulsory to provide my personal particulars?

Yes, it is as we need identification in order to give out prizes.

We assure you that we will not disclose the real name/particulars of all participating bloggers beyond information that is found on their blogs. We respect the blog author's wish to use a pseudo name and will not breach your trust on this when you take part in our contest.
I am okay with my blog going public, but I do not want others to know my real identity.

We assure you that we will not disclose the real name/particulars of all participating bloggers beyond information that is found on their blogs.

We respect the blog author's wish to use a pseudo name and will not breach your trust on this when you take part in our contest.

While we tried our best to make this list as comprehensive as possible, if you can't find the answer you need here, do post your query on our forum. Alternatively, you can also email us at


Register your blog or nominate your favourite bloggers under one or more of the 10 main categories and 4 sponsored categories.

Nominated blogger in these categories will accept your nomination by completing the registration process.

Celebrity blog nominations will be registered as nominee upon submission.


For inquiries: for all enquiries on the Singapore Blog Awards, email

For submissions: nominate/ register your blog here

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