Writing the Trends Piece: A Workshop on Feature Writing About Design and Innovation (Philippines)

09 May 2012
Writing the Trends Piece: A Workshop on Feature Writing About Design and Innovation (Philippines)
Date: 26 May 2012

Renowned writer Oscar Wilde once said in his novel, The Picture of Dorian Gray, “Those who find beautiful meanings in beautiful things are the cultivated. For these there is hope.”

From classic to contemporary pieces, eye-popping designs and innovation inspire a lot of people to write. Colors, textures, materials, origin–there are various points of interest to draw upon even a succinct but engaging account of a design masterpiece.

But how does one write about such creations?

Inspired by the ongoing German exhibit “Somewhat Different. Contemporary Design & the Power of Convention,” Writer’s Block Philippines (WBP) will be holding a workshop on feature writing about design and innovation.

Entitled “Writing the Trends Piece,” the writing workshop will be held at the Yuchengco Museum on May 26, 2012 (Saturday) from 9:00 a.m. to 5:00 p.m.

The workshop will be facilitated by Writer’s Block Philippines’ editor- founders Ana Santos, Nikka Sarthou, and NiƱa Terol-Zialcita, together with Yuchengco Museum curator Jeannie Javelosa. It fuses practical knowledge about writing, an overview of art and design trends in the Philippines, and hands-on feature writing and art appreciation exercises to give the participant a starting point for covering themes on art, design, and innovation.


The Yuchengco Museum was createdto house the art collection of Ambassador Alfonso T. Yuchengco, and highlight his distinguished career as a businessman, diplomat, collector, philanthropist, patron of the arts, and advocate for education in the Philippines and beyond.

The Museum’s primary goal is to foster a greater public appreciation of the finest in Filipino and Filipino-Chinese visual arts and creativity. Located in Makati, the heart of Metro Manila’s financial district, the Museum is not only a “temple” that showcases art, but also a “forum” of exchange, debate, and education.


Writer’s Block Philippines is an organization that works to empower both individual and organizational writers and communicators. Believing that writing is both art and craft, both creative and methodical, a form of expression and a discipline, it offers workshops and customized editorial services to fit various needs.


For inquiries: for details and reservations about the workshop, email info@yuchengcomuseum.org or call (02) 889 1234

Website: http://www.writersblockphilippines.com/
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